Copy and content writing is approached and undertaken through a process called ‘Stakeholder View’.
Stakeholder View is a strategic, intuitive and consultative process of creating and formatting copy and content based on how, why and what ways all stakeholders see and be in the business.
Clever copy and content inspires stakeholders, an imagining of what their placement in your promise would look and feel like.
And from this imagining the impetus to take action, enquiring and engaging.
Good copy and content has integrity and speaks of culture and values but also drives commerce.
$1,500 a week, ex. GST
(minimum one week engagement)
All jobs, whether it’s a one or four week engagement, involve a four-step copy and content writing process.
1. Discovery & Research
2. Draft & Ideas
3. Refine & Create
4. Finalise & Launch